Our Convictions

 

Our ambition is to push the boundaries of financial inclusion even further by financing SME in Africa:artisans, producers, traders, and farmers, all driven by a common entrepreneurial spirit. Our goal is to build a network of leading financial institutions that supports the growth of local businesses, promotes job creation and retention, and improves the standard of living for clients, thus contributing to the economic and social development of the continent through the strengthening of the private sector.

 

Our Mission

To meet the financial service needs of small local businesses and people who have inadequate access to financial services, by offering them sustainable and responsible financial solutions.

Advans in Key Dates

1990 Creation of Horus

Horus provides services in the field of development financing through short-term consulting missions with donors, governments, and financial institutions (banks and MFIs). As an expert in microfinance and SME financing especially in Africa, Horus is gradually called upon to provide longer-term technical assistance to microfinance programs and financial institutions.

2005 Creation of Advans

In 2005, Horus Development Finance creates an investment company, Advans SA SICAR, with the aim of establishing an international microfinance network of institutions and investing in existing institutions that share the same values.

2022 Launch of Air+

Air+ is Advans’ digital transformation program aimed at replacing current IT systems and solutions, while adopting harmonized and standardized processes. The primary objective is to make life easier for our clients, both in terms of loan subscription and the day-to-day management of their financial operations, even for clients located far from our branches. This digital transformation also provides our subsidiaries and all of their employees with digital solutions that enable more reliable management of their activities, better tracking of operations, and an overall improvement in productivity.

2025 – Advans celebrates its 20th anniversary!

Twenty years of financial inclusion mean twenty years of human adventures, challenges, and resilience. For our group, this anniversary is an important milestone, but it takes on even greater meaning when we think of the one million clients supported across Africa, or the 2,500 young people under 25 recruited and trained throughout our network.

In twenty years, 400,000 borrowers have been able to develop their businesses thanks to our institutions in North, West, and Central Africa, and more than 900,000 depositors have placed their trust in us.

These figures reflect a simple reality: together, we are nurturing local entrepreneurship and advancing financial inclusion. And the journey continues…

Board of Directors

The board of directors of Advans is composed of experts with strong experience in the financial services sector. It is responsible for the governance of Advans SA in accordance with its statutes and Luxembourg law. Advans SA has also established committees to support the board: the Audit and Risk Committee, and the Human Resources and Governance Committee. A Social Performance Officer has also been appointed within the Board.

Executive Committee

The support services of the Advans group are based at Advans International in Paris. Business lines and strong group departments have been created to guide and support the development of its international microfinance network of subsidiaries. Advans International supports, supervises, and establishes standards for the group by providing subsidiaries with advice, resources, and expertise.

Legal and Financial Structure

Advans SA is an investment company registered in Luxembourg and supervised by the CSSF. Advans SA invests in the creation and development of microfinance institutions alongside co-shareholders who share the same values. As a majority or principal shareholder, Advans SA invests for the long term to provide capital to its subsidiaries and facilitate their growth through loans and guarantees. Advans SA actively participates in the governance of these institutions.

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Reference Shareholders

The shareholding of Advans SA combines the technical expertise of Advans International with the financial strength of 6 leading development banks. These organizations have been essential to the development of the microfinance sector worldwide for many years.